Paul & Joe Whitening Serum Is The Key To A Pale Summer

There has always been questions as to why most Asian women are obsessive with whitening and brightening their skin. This is simply due to cultural differences and a different perspective on beauty. In ancient Asian societies, tanned skin implies that the person is not wealthy so he/she has to work under the sun. Affluent and upperclasss women get to stay indoor. In modern Asian societies, darker tones mean that you either like tanned skin or you are not taking good care of you skin. For me, I love to stay pale because I simply don't think I look good with darker tones.

I've had my fair share of trying out whitening products. Some work, and some don't. But what I learned is that whitening and brightening is not an over night work. Anything that promises you a brighter face instantly is either lying or contains harmful ingredients. A good and effective whitening product should gradually change and improve your skin tone. My favorite whitening product so far is the Paul & Joe Whitening Serum ($45).

More about the product : The faint, pleasing scent you'll notice in the products of Paul & Joe Beaute's skin care line is a natural bouquet inherent to a plant that is used as an active ingredient. This refreshing, natural scent makes using the product highly enjoyable, and that in turn serves to enhance the sensation of the skin care's results. With the relaxing and refreshing properties of orange flower water and the mood-lifting effects of orange oil, your skin care routine will become a time of blissful rejuvenation.

 

It has a very light texture and the signature Paul & Joe scent. Although this is a serum, it is extremely easy to blend and absorbs instantly. Using this both in the morning and at night for everyday, the bottle lasted me a little more than 4 months. You won't be able to see instant effect from this product; however, you should start seeing your skin color change after half bottle. By the time I finished the whole product, I can definitely tell an obvious difference in my skin color. I got lighter by about a whole foundation shade. What I especially love about this is the face that most whitening products tend to be a bit drying for the face, but this is very moisturizing, even for the cold Winter months.

Pick It or Not ? 

• Quality: 50 (out of 50)  
• Packaging: 19 (out of 20)  
• Price: 19 (out of 20)   
• User Friendly: 5 (out of 5)   
• Availability: 3 (out of 5)

Angela's Ultimate Pick: A